5 Social Marketing Tools We’re Thankful For


At Matchstick, we're thankful for a lot of things. Like, you know, leggings that are 50% off and Pumpkin Spice Lattes. But, as lovers of all things digital marketing we're even more thankful for awesome social marketing tools. 

Below you'll find the top social marketing tools we're most thankful for!


When you're managing Twitter accounts for multiple clients, Hootsuite's got your back. You can schedule all of your posts in one easy platform instead of logging in and out of each individual Twitter account because really, who has time for that? It adds a layer of simplicity to the busy day to day of agency life and for that, we're forever thankful!

Twitter Advanced Search

Twitter Advanced Search helps you bump up your Twitter game big time. You can search some keywords as well as a location and find users tweeting about your product or something related to your services. Then, you can respond directly to them. That means you're proactively reaching out to potential customers and wow-ing them more so than you already do. How could we not be thankful for something that awesome?




Content with images receives far more engagement than content without images and with Canva, you don't have to b an amazing graphic designer to make killer graphics for your content. Download a stock photo, add some brand specific text and you've got yourself a picture quote in minutes. Thank you, Canva!

Stock Photography

Speaking of stock photos, we're so thankful for all of the stock photo sites available now. Running low on photos for a client, no problem. Just click on over to one of your favorite stock photo sites, hit download then say, "hello" to a new social post.


Facebook Audience Insights

Facebook offers some pretty great insights on page audiences and we couldn't thank FB enough for all the info. Want to know the age and gender of your audience? What about what time of day they are most active on your page? How about the area where they live? Check, check and double check. Facebook Audience Insights is the real deal. 

There are so many great social marketing tools out there and as an agency, we're always thankful for new tools that help us provide our clients with amazing results. What are some social marketing tools that you're thankful for?


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Matchstick Social is a social marketing + advertising firm headquartered in Charleston, SC with a satellite office in Oklahoma City, OK. Matchstick specializes in social media marketing, optimized social advertising, effective measurement of social initiatives and helping start-ups gain social currency by establishing their digital brands.