blog
You'll never wonder how we really feel. Get caught up on the social media news of the day with a lot of #nofilter opinions.
BLOG
FILTER BY TOPIC
Best Practices
Social Advertising
Social Media Updates
Matchstick Team
We're hiring! That makes us really, really excited. But what excites us less, though, is when I receive a barrage of boring cover letters. If you haven't guessed, we love a smart, spunky cover letter. It makes us excited to open your resume. Why send a cover letter? 1) You lack experience. Maybe you're a perfect fit […]
7/16/18
Amber Ludeman
In case you've been living under a rock and hadn't noticed, Zuckerberg has been taking some heat lately. He testified in front of Congress this week to answer for Facebook's role in a data breach involving Cambridge Analytica. But the Congressmen and women didn't come to play. They wanted to throw in questions about ad […]
4/12/18
Amber Ludeman
Over the last few weeks, Mark Zuckerberg has gotten into hot water by admitting that Facebook allowed Cambridge Analytica to have access to personal data from 50 million Facebook profiles. It was without consent, obviously, and it has been linked to the last presidential election. To put it bluntly, Facebook policy allowed for the collection […]
3/27/18
Amber Ludeman
Social media has grown up a lot in the past 10 years. From Myspace to Instagram and all of the adventures in between, if you were blessed to be a teenager at the beginning of social media, then you’ve known a lot of different ways to connect with friends and build your online persona. […]
3/13/18
Amber Ludeman
Hashtags. Formally known as the pound sign to those in the pre-social media era. Ever since their invention, people have been wondering: How many am I supposed to use? What am I supposed to actually hashtag? That seems funny, should I use that? So I thought I would let you in on my process […]
3/08/18
Amber Ludeman
Face it, we're on social media a lot. Like, a lot a lot. It gets more and more difficult to not judge accounts based on their current performance or wondering what their strategies are. But occasionally, we do find ourselves on Instagram accounts just enjoying the content they're posting whether it's funny, relatable, or just […]
2/27/18
Amber Ludeman
For as long as humans have walked this planet, we've had opinions we've stubbornly tried to bestow on those around us. From how to pronounce the word "gif" to the origins of the universe, there's no shortage of topics on which to spout our viewpoints. With the creation and spread of social media, these hot […]
2/19/18
Amber Ludeman
"It's my opportunity… to correct a wrong." In an age where we revere any new technology and can’t wait to push past the thresholds we initially had in a long-forgotten life before smartphones, it’s uncommon that we see early social builders questioning the effects of tech. We’re meant to see technology as a good […]
2/07/18
Amber Ludeman
Social Media Marketing can be confusing if you aren't talking about it 24/7, which if you are running your own business chances are social media isn't on your radar 100% of the time. Here are 5 social media marketing terms you should familiarize yourself with, however, in order to establish what your goals are and […]
1/24/18
Amber Ludeman
It's a question we get asked often. What's the deal with Twitter? Should I be tweeting? How often should I be tweeting? What's a hashtag? (Yes, we still get that one too) It's no secret that social media is constantly evolving. New platforms are appearing seemingly out of thin air. So what do we think […]
The best kind of business is mixed with pleasure.
let's be friends
FOLLOW US