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Matchstick Team

Change. A topic that can be a hard pill to swallow for many, especially when it comes to things that are a part of your daily life. Instagram recently started testing a new update focusing on creating a fully-integrated home feed that would present everything in an immersive, swipeable feed.  In layman’s terms? Instagram would […]

8/16/22

The Instagram Update: What Went Wrong and Lessons Learned

Olivia Rice

"The Instagram Update - What Went Wrong & Lessons Learned" Pink background with Instagram icons

Social Media Updates

How to Use Social Trends to Your Advantage

Trends have been with us our whole lives. It started in middle school, when the coolest thing to wear was a t-shirt emblazoned with your favorite overly fragmented store. But in 2022, what trends should you focus on to have the most success? Leave it to your trendsetting marketing experts at Matchstick Social to teach […]

7/29/22

How to Use Social Trends to Your Advantage

Olivia Rice

Best Practices

Have you noticed your Instagram posts are no longer getting the engagement they used to in terms of likes, comments, and follows? If so, you’re not alone. Everyone–from small influencers to large businesses–is feeling the effects. So, how can you conquer the changes presented by the algorithm? The blatant truth is that the best way […]

8/08/19

How to Build a Killer Instagram Strategy

Nicole Geer

Best Practices

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