If you’re unsure, it might be time for a refresh or even an overhaul. At Matchstick Social, we blend art and science to bring your brand vision to life. Our branding and design process dives deep into your purpose–your why–and translates that into a cohesive brand identity that not only looks beautiful but also resonates with your audience and drives results.
In today’s world, people expect more from brands than ever before. Your brand isn’t just a logo or a tagline—it’s your story, your team, and your values all rolled into one.
Whether you’re a startup building from scratch or an established business seeking a fresh perspective, we’ve got you covered.
We start by understanding your business goals, values, target audience, and the competitive landscape. This helps us shape a brand strategy that sets you apart.
Together, we define your brand's mission, vision, values, and unique selling points. This foundation ensures every creative decision aligns with your core business objectives.
We develop a moodboard that captures the overall vibe of your brand, giving direction on color schemes, typography, and imagery. This becomes the blueprint for your visual identity.
Our design team presents logo concepts and explores multiple variations to ensure the final product is a perfect reflection of your brand’s essence. This includes a primary logo and three logo variations to suit different uses.
We create a full visual identity package: logo suite, color palette, typography, font pairings and hierarchy, iconography, illustrations, and patterns. All of this is packaged into a comprehensive brand guide for consistent use across all platforms.
Our detailed guidelines ensure that your brand is used consistently in every instance, from digital applications to print materials.
Matchstick Social is a full-service digital marketing & branding agency headquartered in Charleston, SC specializing in B2C and B2B creative solutions that drive revenue & leads.
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