Organic Social Media Management

Your Brand Voice, Our Expertise

The Matchstick Social team has mastered the art of crafting social media content that resonates, engages, and converts since 2013. With over a decade of experience navigating the ever-evolving landscape of platforms like Instagram, Facebook, LinkedIn, TikTok, and Pinterest, we know that trends may come and go, but authentic connections drive long-term business success. That’s why our approach to organic social media isn’t just about following the latest fad; it’s about creating content that moves your audience from intention to action.

What can I expect from Matchstick Social?

At Matchstick, we take a quantifiable approach to social content. Here’s how we ensure your brand gets the spotlight it deserves:
Services

Goal Setting

We start by identifying your business goals: engaging potential or current customers, driving brand awareness, demand generation, or increasing website traffic & lead conversion.

Content Pillars​

Next, we build out content pillars that align with your brand’s messaging and audience interests.​

Services

Content Strategy​

From here, we develop a strategic content calendar, balancing static posts, stories, videos to ensure maximum engagement.​

Services

Photography & Videography​

Our team will create scroll-stopping visuals with professional photography and videography that showcases your brand in its best light.​

Services

Graphic Design​

We pair creative visuals with expert graphic design to give your content that extra polish.

Expert Copywriting

Words matter, and we know how to craft captions and copy that speak directly to your target audience.​

handshake

Community Management​

We handle your brand’s engagement, responding to comments and messages to foster a strong connection with your followers.​​

Scheduling & Posting​

Tags, mentions, timing, audio, trends–we know it can feel overwhelming! We handle the scheduling, ensuring consistent, optimized content delivery.

Services

Content Analysis & Optimization​

We monitor the performance of your social media efforts, tweaking our strategies based on data to ensure optimal results.

megaphone

Social Advertising Integration​

For clients looking to expand their reach further, we seamlessly integrate social media advertising strategies, ensuring you’re not only engaging organically but also reaching new audiences through targeted ads.​

Services

Monthly Reports & Client Meetings​

You’ll always know where you stand with detailed reports and regular strategy meetings to review progress and refine our approach.​

Why hire a team of marketing experts?

If you’re like most businesses, your marketing team has great ideas but not enough hours to bring them all to life. With Matchstick Social, you get a team that covers it all—graphic design, copywriting, ads, photography, video, and reporting—in one efficient, expert package.

Our team of experienced marketers and writers dive deep into your brand’s unique qualities to develop organic social content that not only grabs attention but sparks conversations and moves the needle. 

We understand the importance of engagement, and we know how to create the posts, stories, videos, and reels that get people talking—and more importantly, taking action.

The Matchstick Social digital marketing team of Charleston SC

Why do I need a social marketing presence?

Well, let us ask you this:

Do you have big goals but need to expand your reach?

Are you hitting roadblocks when scaling your business?

Are you worried about the cost or efficacy of Google ads?

Think of organic social media as the digital front door of your brand. In today’s world, your customers are spending more time online than ever before. Organic social media is one of the most cost-effective ways to reach them where they are, build meaningful relationships, and ultimately grow your business. Whether it’s sharing behind-the-scenes content, promoting your latest products, or engaging in conversations with your community, social media is where your potential customers live.

When you partner with Matchstick Social, you’re not just getting a social media service—you’re getting a team of experts committed to elevating your brand and achieving measurable results. Ready to transform your social media presence?

Still not sure?

About Us

Matchstick Social is a full-service digital marketing & branding agency headquartered in Charleston, SC specializing in B2C and B2B creative solutions that drive revenue & leads.

We Should Be Friends

© Matchstick Social